Keep putting clubs in the Toronto gta area ,and keep doing what your doing its working very well or is it .
Do a time undercover study using a professional consulting service of you all your Vice Presidents ,regional managers ,national managers ,general managers , branch managers ,directors ,also examine all your outside contractor quotes
YOU need to treat the personal trainers better, make them feel appreciated. Stop pushing them to provide more hours when they are doing the best they can. Ask them questions about how the place could be improved, listen to them.
Quit it's a sinking cesspool